Meet Kecia
Principal and Chief Strategist
Kecia Carroll (she/her/hers) is the principal and chief strategist at KC Roberg where she partners with organizations doing meaningful work. With more than 20 years of communications and program strategy experience, she helps small and mid-size businesses and nonprofits elevate their brand and achieve their business goals.
With a career divided between in-house leadership and consulting roles, she has worked with organizations across a wide range of industries — from startups to Fortune 500 companies, professional service firms and nonprofits — helping them build their businesses and their brands.
Kecia is a champion for work that matters. As a highly regarded leader, she has built and led strategies and programs for brand communications, corporate citizenship, diversity, equity and inclusion, philanthropy—and additional community initiatives.
Kecia acts as a trusted partner to help ensure the good work her clients do delivers on their brand and is in alignment with their goals.
Kecia has her B.A. from the University of Minnesota and a certificate in Diversity and Inclusion from the University of Southern Florida. She is a Gulf Coast Community Foundation Invest in Incredible consultant and a member of the Leadership Venice Class of 2022. Kecia co-chairs the Public Relations Society of America’s (PRSA) Tampa Bay chapter where she established and leads the organization’s D&I strategy.
When she’s not helping clients overcome business and branding challenges, Kecia can often be found on her paddle board, finding energy and wellbeing on the peaceful waters of Florida’s Gulf Coast.
Community Leadership
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- Gulf Coast Community Foundation, Invest in Incredible (I3) Consultant
- Impact100 SRQ, Member
- Diversity & Inclusion Chair, PRSA Tampa Bay
- Leadership Venice Class of 2022
- Venice Area Chamber of Commerce, Member
- Seniors in Service, TelePal Volunteer
Speaking Engagements
- Building Your Personal Brand — Sarasota Women’s Alliance
- Building Your Personal Brand — Gulf Coast Community Foundation
- How to Start and Sustain a Corporate Social Responsibility Program — Florida Public Relations Association
- The Power of Corporate Social Responsibility: What Every HR Professional Should Know”— HR Tampa
- Where Purpose Meets Profit: Creating Breakthrough Communications on a Budget — PRSA Tampa
- The Evolving Landscape of Social Responsibility” — Leadership Orlando
- Corporate Social Responsibility: Opening New Opportunities for Nonprofits —The Edyth Bush Institute for Philanthropy & Nonprofit Leadership
- Community Engagement: How Companies of Any Size Can Make a Difference — Crummer Graduate School of Business at Rollins College Leadership Panel
- A Brand New You: How to Brand Yourself and Build Your Career (Click to View Video) — The Helen Gordan Davis Centre for Women
- Building a Brand — Young Professionals Network, United Way Suncoast
Thought Leadership
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- DEI Through the Lens of GenZ — PRSA
- Moving the Diversity Needle Forward in the Classroom — PRSay
- What Businesses Want from Nonprofit Partners — The Nonprofit Leadership Center
- 14 Views on When a Company Should Speak Out About a Social Issue — PRSay
Client Writing
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- Bridging the Digital Divide for Immigrant Communities
- Giving the Disconnected and Disenfranchised a Voice
- Mobile Hotspots Aid in Florida’s Disaster Relief Before, During and After Irma
- Leveraging Mobile Internet Access: Nonprofit Stories of Leading by Leaving the Desk
- How 2 Communities are Bridging the Digital Divide
- Closing the Digital Divide in Public Schools
Additional Writing
Kecia toggles seamlessly between corporate and nonprofit sectors, connecting good people with causes and partners to create community impact and make a difference. She is equally adept at managing, implementing, and communicating client programs she has designed.
Lisa Farber-Miller, Principal
Philanthropy